British holidaymakers are looking for cheap and cheerful breaks this summer, it has been revealed.
According to research by American Express, one in six Brits say that price is the most important factor when it comes to holidays in Spain and other destinations.
Results also show that 11 per cent of people are planning to holiday in a destination such as Spain, where good weather is almost guaranteed.
However, of those polled, just one per cent said they would be taking an environmentally friendly break this summer.
The pound may have dropped in value against the euro over the last year, but there are still plenty of ways in which those taking holidays in Spain can save money.
Travel insurance provider Direct Line has compiled a list of top tips for holidaymakers keen to cut costs.
The organisation suggests that holidaymakers buy travel insurance as soon as they book their holiday, in case the trip needs to be cancelled due to unforeseen circumstances.
Travelling during unsociable hours and booking trips as far in advance as possible can also help to keep prices down.
Less than one in ten Brits would ask their travel agent for advice about holidays in Spain, it has been revealed.
In a recent survey by marketing firm Entire, just seven per cent of British holidaymakers said they would ask their agent's opinion of a destination.
Results show that people would rather consult guidebooks and read magazine articles, with 66 per cent of people saying that they turn to the internet for information, Travel Weekly reports.
Ian Stockley, managing director of Entire, said the poll is bad news for travel agents in the UK.
Snapping up cut-price perfume and wine at the airport is seen as an integral part of the holiday experience.
Research carried out by Direct Line revealed that nearly two-thirds (65 per cent) of Brits budget for airport shopping
Of those surveyed, 75 per cent said they regularly purchase perfume and aftershave at the airport, while 73 per cent buy alcohol.
Other popular items include sunglasses and cosmetics, toiletries and cigarettes.
Chris Price, head of Direct Line travel insurance, said: "For those planning to go away this year there are savings to be made, ranging from the usual tax-free treats at the airport, through to early bird bookings.
Families looking to get away during the Easter break may wish to consider a holiday in Spain.
Speaking last week, budget airline bmibaby claimed that Spain is an ideal destination for some Easter sunshine.
With temperatures in Malaga averaging at 21 degrees C throughout the month of April, there are plenty of outdoor activities on offer.
"There is no better way to cool off than hitting the Parque Acuatico Mijas, which offers crazy slides, pools, picnic areas and restaurants," the airline said.
Budget airline bmibaby has singled out Alicante as one of the best places to spend Easter this year.
With cheap flights to Spain from airports including Manchester, Birmingham and Cardiff, it may be one of the best-value and most accessible places to spend the holidays.
"Visit Alicante during April to experience the Moors and Christians Festival, a magical mix of street carnival, religion and history," the airline said.
The festival is held annually and features everything from battle re-enactments to musical entertainment.
Ryanair's plans to cut airport check-in desks will reduce airfares for passengers, it has been claimed.
James Fremantle, a spokesman for the Air Transport Users Council, said that as long as passengers can check-in easily online, Ryanair's proposals should be a success.
"As long as it works OK and people are not left behind by the desks being shut and you can check your bags in and everything, then it is a good thing for consumers," he added.
Ryanair, which offers flights to Spain and other destinations, said earlier this week that it will axe all of its check-in desks over the next 12 months and replace them with a baggage drop zone.
For those taking a holiday in Spain this year, hiring a car is arguably the best way to get around. Not only does a hire car offer you flexibility and the freedom to discover the country in your own time, but it is also an economical option.
Families in particular will find that the cost of airport transfers, taxis and public transport quickly adds up.
Hiring a car in Murcia is very straightforward, with holidaymakers able to book via La Manga Club's website or arrange car hire at Murcia or Alicante Airport.
Basking in sunshine for over 300 days a year and located beside Spain's famous Mar Menor, La Manga Club is the perfect destination for those looking to try their hand at some water-based activities this year.
Covering more than 170-square-kilometres, the Mar Menor is Europe's largest saltwater lagoon and is often referred to as the Little Sea. The waters of the Mar Menor are around six degrees C warmer than the surrounding sea water and it is no more than seven metres deep.
The area around La Manga Club is dotted with dozens of picturesque beaches and coves, making it ideal for activities such as sailing.
Britons taking holidays in Spain this year will have the opportunity to take part in Valencia's biggest annual celebration.
Taking place in the month of May, the Fallas is a celebration of the arts and an unmissable event.
According to Spain's official tourism site, the festival features, parades, exhibitions and entertainment, with locals taking to the streets with giant hand-crafted figures and other works of art.
"During this time, the streets are filled with fun, imagination and spectacle in an impressive exhibition of art and colour which will leave you speechless," the organisation said.